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color of the year

Pantone recently announced that the 2018 Color of the Year is Ultra Violet.

This deep shade of purple can make a bold statement in any room, but many people fear it can be overpowering if used incorrectly. Our interior designer Lia Serapiglia has some suggestions to help you incorporate this color into your décor without overdoing it.

reids stickley


Stickley is working with retailers to help them showcase its various products and styles.

In a recent article by Furniture Today, the top-end manufacturer said it will focus on displaying styles ranging from mid-century to traditional in the same space. In addition to furniture, Stickley also wants to display rugs, accents and wall art.

"This is a large presentation of tried-and-true goods mixed with new products," CEO Aminy Audi told the publication. "We’re doing things like showing Mission products that have remained successful for years in new finishes for appeal to a different customer."


Does flipping through magazines gives you holiday decor envy? Our interior designers have a few tips that will help you decorate for the holidays like a pro.

Choose a Theme

Think about how you celebrate the holidays and choose a color scheme. If you're the traditional type, a classic red, green & gold color scheme is a good place to start. Like to host fancy-dress cocktail parties? A sophisticated metallic color pallette will set the right tone. Famous for your no-holds-barred New Year's bash? You might like a funky riff on classic holiday colors like metallic magenta and electric green.


Summer is in full swing and the team at Reid’s is excited to share all the trends that they learned about at the Spring 2017 High Point Furniture Market. 


By mixing brass with other metals, you can buck the “everything has to match” trend and make your home feel more lived in and inviting.   

New Look for Wood Furniture

Step away from the traditional brown color and liven up your home with grey, sand or beige colored wood furniture and fixtures that are now in our showroom.

Lots of Artwork

From paintings to furniture, art was everywhere at this year’s market. Many pieces currently in our showroom feature bright colors that have been mixed with greys and whites.

Charleston Forge

Sofas, armchairs, coffee tables, end tables…is there anything Charleston Forge can’t do well? We invested in some beautiful sets from this manufacturer that are already in our showroom.

Motion Sofas and Recliners

Furniture with electric controls was particularly popular at this season’s market. You’ll be able to lean back and relax with a number of stylish options that we’ll soon be adding to our showroom floor.

Gat Creek

We’ll be adding a variety of new furniture from Gat Creek soon, which is good news for anyone looking to capture classic American style.

See all the summer/fall styles and trends from High Point Market, and add your name to our email list to get updates on sales events and new showroom additions.  

reids gold 2

Reid’s Fine Furnishings is proud to announce it has been awarded Gold in the Best Furniture Store category by readers of The Roanoker in the magazine’s Best of Roanoke 2017 contest.

"It's wonderful to see so many local businesses and organizations honored for their part in making Roanoke a great place to live," said Reid's owner Andrea Waide.

Waide and the rest of the employees of Reid’s are always delighted when the store receives recognition for providing quality furniture and customer service to the residents of Roanoke. Receiving Gold in the Best of Roanoke – an award decided by the people of Roanoke – is “especially rewarding since it comes directly from the people who shop with us,” she added.

About the Award

The Best of Roanoke is an annual contest hosted by The Roanoker. Readers of the magazine vote for their favorite person, business or organization in a variety of different categories. This year, there were 158 categories for readers to vote on that ranged from “TV Person You Rely on Most” to “Best Craft Beer Brewery.”

This year’s top award winners include: Grandin Theatre for “Best Movie Theater,” Zack Jackson of K92 for “Most Fun on the Radio (Personality)” and Ed Walker for “Most Brilliant Mind.”

Reid’s Fine Furnishings would like to thank everyone who voted for the store and took part in the voting. For the full list of winners, visit